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Publer

Publer is a social media scheduling platform with a unique per-account pricing model — Professional from $12/mo (3 accounts), Business from $21/mo — bootstrapped with AI scheduling, bulk posting, and analytics.
Verified: May 4, 2026 Pricing verified May 2026 from Publer pricing page.
Starting at
Free (3 accounts, no X/Twitter). Professional from $12/mo (3 accounts, $4/account extra, $2/member extra). Business from $21/mo (3 accounts, $7/account extra, $3/member extra). Annual saves ~33%. Every 10th account/member free. Nonprofit 50% lifetime discount.
Free plan (permanent, 3 accounts) + 7-day Professional trial + 14-day Business trial, no credit card
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Top Alternative
Buffer →

Buffer uses a flat per-channel pricing model starting at $6/channel/month — more predictable for growing teams but similarly per-account in structure.

Software Specs

  • Free Trial: Free plan (permanent, 3 accounts) + 7-day Professional trial + 14-day Business trial, no credit card
  • Learning Curve: easy
What We Like
  • Highly affordable for small accounts — $12/month for 3 accounts with unlimited scheduling is among the lowest-cost paid scheduling tools
  • Every 10th social account and every 10th team member is free — a meaningful discount for growing agencies
  • Bootstrapped and profitable — pricing is stable without the VC-driven cost escalation affecting many competitors
  • 50% lifetime nonprofit/charity discount — one of the most generous social tool discounts for mission-driven organizations
Considerations
  • X/Twitter excluded from free plan entirely — paid subscription required due to Enterprise API costs
  • AI Assist on Professional requires your own OpenAI API key — Publer does not provide AI credits at this tier
  • Per-account model gets expensive at scale — 25 accounts on Business costs $175/month before team members
  • Analytics and AI Assist (Publer-funded) require Business plan — Professional is scheduling-only
Expert Verdict
Publer is the best value social media scheduler for small account counts. The $12/month Professional entry point, the free plan, and the per-account scaling model all benefit users managing under 10 accounts. The platform is reliably functional with strong Capterra/G2 ratings and a bootstrapped stability that's reassuring versus VC-backed competitors that pivot pricing. Calculate your specific account + member count before committing — the per-unit pricing can surprise agencies managing 20+ accounts.

Publer is a social media scheduling and management platform founded in 2015 in Tirana, Albania. It is a bootstrapped, profitable company — rare in its category — which shapes its pricing philosophy: competitive base rates without venture-backed growth pricing. The platform supports scheduling across Facebook, Instagram, TikTok, LinkedIn, X/Twitter, YouTube, Pinterest, Google Business Profile, and more, with AI content generation (AI Assist powered by GPT-4), analytics, team collaboration, and content recycling.

Pricing is unique in the social media management category — Publer uses a per-account, per-member scaling model rather than a flat per-seat or flat monthly fee. Free plan: 3 social accounts (no X/Twitter due to API cost), 10 scheduled posts per account, 24-hour post history, no analytics. Professional plan starts at $12/month (3 accounts) on monthly billing — each additional social account costs $4/month, and each additional team member costs $2/month. AI Assist on Professional requires connecting your own OpenAI API key; Publer does not provide AI credits at this tier. Business plan starts at $21/month (3 accounts) — additional accounts $7/month, additional members $3/month. Business includes analytics, AI Assist (Publer-funded credits), bulk scheduling up to 500 posts, post recycling, content approval workflows, and VistaCreate integration. Annual billing saves approximately 33% on both paid plans. A 7-day free trial for Professional and 14-day for Business require no credit card.

The CEO confirmed Publer pays $42,000/month for Twitter Enterprise API access — the reason X/Twitter is excluded from the free plan entirely. This creates a $0/month platform where X scheduling requires paid.

Per-account pricing makes Publer very affordable for small accounts but can become expensive for agencies managing large portfolios. At 25 accounts on the Business plan: $21 base + (22 × $7) = $175/month before any additional team members. For every 9 social accounts or team members purchased, the 10th is free. Nonprofits and charities receive a 50% lifetime discount on all plans. G2 rating is 4.7/5 from 497 reviews.

Frequently Asked Questions

How much does Publer cost?

Publer's Free plan covers 3 social accounts at no cost (no X/Twitter). The Professional plan starts at $12/month for 3 accounts on monthly billing, with each additional account at $4/month and each additional team member at $2/month. The Business plan starts at $21/month for 3 accounts, with additional accounts at $7/month and members at $3/month. Annual billing saves approximately 33%.

Why can't I use X/Twitter on Publer's free plan?

Publer's CEO confirmed the company pays $42,000/month for access to Twitter's Enterprise API. This cost is only sustainable on paid plans. X/Twitter scheduling is available on Professional and Business plans, but not on the Free tier.

Does Publer include AI features?

AI Assist is available on both Professional and Business plans. On Professional, AI Assist requires connecting your own OpenAI API key — Publer does not provide AI credits at this tier. On Business, Publer funds the AI credits, so AI caption generation and AI image generation (via DALL-E 3) are included without extra cost.

What is Publer's account pricing model?

Publer charges per social account rather than per user or flat monthly. Each plan starts with 3 social accounts included in the base price, then each additional account costs $4 (Professional) or $7 (Business) per month. Each team member beyond the plan owner costs $2 (Professional) or $3 (Business) per month. Every 10th account or team member is free.

Is Publer good for agencies?

Publer is competitive for agencies managing 5–15 client accounts. At larger account counts, the per-account pricing model can make costs less predictable — a 25-account Business setup costs approximately $175/month before team members. Agencies managing 20+ accounts may find flat-fee alternatives like Hootsuite or Sprout Social more cost-predictable, despite being more expensive at lower account counts.

Advertiser Disclosure: Pricing verified May 2026 from Publer pricing page.. We may receive compensation for clicks or purchases on this site.

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