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Kajabi special offers

Starting at
Basic $179/mo ($143/mo billed annually), 2,500 contacts. Growth $249/mo ($199 annually), 25,000 contacts. Pro $499/mo ($399 annually), 100,000 contacts.
Free trial (length not stated on Kajabi's pricing page), plus a 30-day money-back guarantee on every plan

Course Info

What We Like
  • Replaces several separate tools with one subscription
  • No revenue share: Kajabi doesn't take a cut of your sales
  • Card processing rates with Kajabi Payments get lower on higher plans
  • Money-back guarantee on every plan
Considerations
  • No free plan: every plan is a paid subscription
  • Payment processors other than Kajabi Payments or PayPal add a Kajabi fee on every sale
  • Each plan caps contacts; going over means upgrading or buying extra contact blocks
  • Kajabi Payments charges extra for subscriptions, payment plans and international cards
Expert Verdict
Choose Kajabi if you'd rather pay for one platform than stitch together separate course, email and funnel tools. Before picking a plan, check its contact cap against your list size.

Kajabi is an all-in-one platform for online course creators, coaches and digital entrepreneurs. Creators use it to build, market and sell courses, memberships, coaching programs, podcasts and digital downloads.

One subscription covers the course platform, email marketing, landing pages, sales funnels, community and a website, so a creator doesn’t need separate tools for each.

A Kajabi course can combine quizzes, video, audio, downloadable files and written lessons, and Kajabi stores the media on its own servers. You can schedule or drip lessons so they unlock on a set date, and Kajabi can send students a certificate automatically once they finish a course. Students can take your courses on your Kajabi website or in the Kajabi mobile app. Kajabi’s AI can generate a course outline, and its Cofounder assistant can help build course content.

Kajabi says it is built for people who guide others through a transformation, such as coaches, clinicians, educators, practitioners, creators and service professionals. Coaching programs can run individually or in groups, with scheduling, session delivery and progress tracking. You can also publish podcasts that listeners play on demand, send newsletters you can monetize, and sell worksheets, templates and guides as downloads behind a paywall. Kajabi says you can launch with a single offer and add more products later as the business grows.

Stripe and PayPal connect for payment processing, Zoom runs live calls and webinars, and Google Analytics and the Facebook Pixel track site traffic and ad conversions. Through Zapier, events in Kajabi can trigger actions in outside tools, and the reverse. On its current Pro plan, Kajabi also provides a REST API that covers contacts, products, memberships and purchases. The Help Center has articles, video guides by topic, regular live Q&A sessions with Kajabi team members, and a link to hire a Kajabi Expert.

Kajabi sells three plans, Basic, Growth and Pro, each billed monthly or annually; annual billing costs less. Current prices, limits and fees are in the pricing box above.

Frequently Asked Questions

How much does Kajabi cost?

Kajabi has three plans: Basic at $179/month ($143/month billed annually), Growth at $249/month ($199 annually) and Pro at $499/month ($399 annually), with 2,500, 25,000 and 100,000 contacts. There's no free plan, but there is a free trial.

How does Kajabi compare to Thinkific?

Kajabi bundles courses with email marketing, sales funnels and community, which a course-focused platform like Thinkific needs other tools for. Choose Kajabi for everything in one place, or Thinkific if you mainly need a course builder.

Advertiser Disclosure: Pricing checked Oct 10, 2026 on kajabi.com. Prices change often, so check the official site before you buy.

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