Copper is a CRM for small businesses. It tracks contacts, deals and follow-ups in pipelines and enriches contact records automatically.
Copper is built to work with Google Workspace. Its Chrome extension lets you add contacts straight from Gmail, hover over a contact to see their activity, and view CRM reminders and tasks next to your inbox. From Google Calendar you can look up event details and past customer interactions, and Gemini can record and transcribe meetings so you can add the transcript to Copper. Customer files from Google Drive appear on company and deal records, and documents you send sync to contact records.
Copper describes itself as built for relationship-focused businesses. Its industry pages cover agencies, construction, consulting, financial services, commercial production, corporate development, and media and creators. Agencies can use it for lead generation and project delivery, while media companies and creators can manage sponsors, partners and campaigns. Pipelines are drag-and-drop with AI-powered flags and alerts. For staff away from a desk, the mobile app logs calls and SMS automatically so account records stay current.
Integrations with Gmail, Google Drive, Google Calendar and Google Contacts come with all plans. Native integrations covered in Copper’s help center include Mailchimp, PandaDoc, DocuSign, Slack, QuickBooks, Dropbox, RingCentral, Zendesk and Xero, and Zapier is listed in its integration directory; Copper says most of its CRM integrations come with Professional plans and above. Only an admin or account owner can set up integrations. Developers can use Copper’s API to build their own apps that connect to it, and a help center offers answers and tips for using Copper.
Professional adds workflow automation, bulk email, reporting and integrations, and Business adds email series, custom reports, multi-currency and premium support. Current prices are in the pricing box above.
